Papaya & Bakuchiol Gel Serum

Star Ingredients

At Whitfords, we use efficacious botanical ingredients that are gentle on sensitive skin. We prioritise sustainable ingredients that are organic, a waste by-product of other clean companies (such as strawberry seed oil), obtained via fermentation processes or are lab-grown (like micro-algae).

Bakuchiol: a powerful, plant-based, natural alternative to Retinol (Vitamin A). No burning, no stinging, no irritation and suitable for day use. It helps reduce the appearance and depth of fine lines and wrinkles. This is the potent extract with research-backed efficacy data, not to be confused with Babchi Seed Oil.

Papaya Enzymes: sustainably manufactured from the unused residual fruit pulp and macerated with Lactobacillus lactis, it has soothing and regenerative properties.

Full Ingredient list (INCI):

Squalane (From Olives), Glycerin, Hydrogenated Ethylhexyl Olivate (From Olives), Aqua (Water), Moringa Oleifera (Moringa) Seed Oil, Euterpe Oleracea (Acai) Fruit Oil, Sambucus Nigra (Elderberry) Fruit Extract, Lactobacillus/ Papaya Fruit Ferment Extract, Adansonia Digitata (Baobab) Seed Oil, Bakuchiol, Citrus Limon (Lemon) Fruit Extract, Hydrogenated Olive Oil Unsaponifiables, Carica Papaya (Papaya) Seed Oil, Tocopherol (Vitamin E), Quillaja Saponaria (Soapbark) Bark Extract, Saponaria Officinalis (Soapwort) Leaf/ Root Extract, Helianthus Annuus (Sunflower) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract

Instructions

Dry/Very Dry: Massage until fully absorbed onto clean, dry skin or alternatively, after our Hemp & Algae Face Cream or any other water-based cream or serum. Morning and evening, or as needed.

Normal Skin: Massage a small amount onto clean, dry skin as an intensive night treatment. Alternatively, apply a generous amount, massage the skin, leave for 10-15 minutes and then rinse-off. The product will turn into a milk that will easily wash-off.

Since this product has very little water content, it should be applied after water-based serums and creams and before any facial oils.

How to recycle our packaging and any leftover product

Formula & Manufacturing Process

This product is a real triumph in sustainability! We’ve created a rich, restorative gel serum using food-grade plant extracts instead of petroleum-derived gelling agents, lanolin or palm derivatives. Instead, we use sustainably-grown Quillaja tree and wild harvested Soapwort extract.

A minimalist, self-preserving formulation with negligible water use and no use of heat.

Our Ethical Promise

• No petroleum-derived ingredients, for sustainability reasons
• No harsh preservatives, synthetic fragrances or essential oils, making it ideal for sensitive skin. We let the subtle, naturally occurring scent of the botanicals in the formula take centre stage.

Botanical Ingredients

We choose the best botanical ingredients and prioritise those that are either waste by-products of other clean companies, obtained via fermentation processes or lab-grown like micro-algae.

100% Plastic-Free Skincare

Our packaging is 100% plastic-free. You won’t find a small plastic cap, insert, label, lid or dropper. When we say no plastic, we mean it. Our aluminium containers are reusable and endlessly recyclable.

Vegan Friendly & Cruelty-Free

All our botanical ingredients are vegan-friendly and we are proud to be approved as cruelty-free under the Leaping Bunny Programme, the best global cruelty-free assurance.

100% Petroleum-free Skincare

Petroleum is not renewable, therefore not sustainable. This includes mineral oil, PEGs (polyethylene glycols), SLS/SLES (sodium lauryl sulfate / sodium laureth sulfate) and parabens. Thousands of plant-derived cosmetic ingredients exist, and there is absolutely no good reason to incorporate petroleum into our skincare routines.

Palm-Free

We use either alternatives to palm-oil or Roundtable on Sustainable Palm Oil (RSPO) certified derivatives that have not been farmed through deforestation. At present, all our products are palm-free, with the exception of our Fruit AHAs Exfoliating Mask which contains a very small percentage of a RSPO certified palm derivative.
Read more on where we stand on palm oil.

Organic

Whenever possible or available, we prioritise organic ingredients.

One new tree with every order

As a way to give back and help reduce the amount of carbon out there, we have partnered with Ecologi. For every order we receive, we plant one tree with them. This tangible act will have lasting effect beyond your product and hopefully beyond all of us!

Transparent

We pledge to always tell it like it is. No exaggerations, distorted information, convenient omissions, concealed facts, baffling marketing gibberish or superstition.

Whitfords Studio

Our London studio was designed and built in-house and all our products are made there: we don’t use external manufacturers. It even has a green roof to catch all rain water! The electricity used is 100% certified renewable and UK generated, adding to the goal of conserving resources whenever possible.