We are different

100% plastic-free botanical skincare, driven by efficacy and sustainability.

100% Plastic-Free

Our packaging is 100% plastic-free. You won’t find a small plastic cap, insert, label, lid or dropper. When we say no plastic, we mean it. Our aluminium containers are reusable and endlessly recyclable.

Vegan Friendly & Cruelty-Free

All our ingredients are vegan-friendly and we are proud to be approved as cruelty-free under the Leaping Bunny Programme, the best global cruelty-free assurance.

We are different

100% plastic-free botanical skincare, driven by efficacy and sustainability.

100% Petroleum-free

Petroleum is not renewable, therefore not sustainable. This includes mineral oil, PEGs (polyethylene glycols), SLS/SLES (sodium lauryl sulfate / sodium laureth sulfate) and parabens. Thousands of plant-derived cosmetic ingredients exist, and there is absolutely no good reason to incorporate petroleum into our skincare routines. 

One Product, One Tree

Sustainability is a moving target and we are by no means perfect. By living and consuming we leave a footprint. So, as a way to give back and help reduce the amount of carbon out there, we have partnered with One Tree Planted. For every product we sell, we will plant one tree with them. This tangible act will have lasting effect beyond your product and hopefully beyond all of us!

Transparency

We make highly-informed decisions, take responsibility for them and communicate them clearly and with complete transparency. No exaggerations, distorted information, convenient omissions, concealed facts, baffling marketing gibberish or superstition. We pledge to always tell it like it is.

Gender-neutral

Our products have been formulated to be highly effective in humans, regardless of gender. You can decide how much, how little or how often, depending on your own specific needs. 

Small batches

We manufacture in-house, on-demand and in small batches in our South-East London studio. This means you will always get products that are as fresh as they can be and we avoid unnecessary waste.

As seen in...

From our Instagram feed:

Wondering what that subtle scent is in our Hemp & Algae Cream and our Fruits & Seeds Eye Cream? It's a combination of gently macerated vanilla pods in sunflower oil and rosemary extract. ⁠ ⁠ As you know, we choose not to add essential oils to our face products because they can trigger allergic reactions or skin irritation.⁠ ⁠ Follow the link in our bio to find out more about our ingredient choices.
Wondering what that subtle scent is in our Hemp & Algae Cream and our Fruits & Seeds Eye Cream? It's a combination of gently macerated vanilla pods in sunflower oil and rosemary extract. ⁠ ⁠ As you know, we choose not to add essential oils to our face products because they can trigger allergic reactions or skin irritation.⁠ ⁠ Follow the link in our bio to find out more about our ingredient choices.
Our new ultra-rich Arnica & Cupuaçu Body Moisturiser, was partially funded by our recent crowdfunding campaign to help our new businesses stay afloat during lockdown and at the same time help Women’s Aid.⁠ ⁠ It will be ready very soon and provides super-hydration and long-lasting protection for very dry skin - ⁠we all need it after so much soap and alcohol-based sanitising gel! ⁠ ⁠ Follow the link in our bio to pre-order yours today with a 20% OFF discount! (valid until 15/06/2020)
Our new ultra-rich Arnica & Cupuaçu Body Moisturiser, was partially funded by our recent crowdfunding campaign to help our new businesses stay afloat during lockdown and at the same time help Women’s Aid.⁠ ⁠ It will be ready very soon and provides super-hydration and long-lasting protection for very dry skin - ⁠we all need it after so much soap and alcohol-based sanitising gel! ⁠ ⁠ Follow the link in our bio to pre-order yours today with a 20% OFF discount! (valid until 15/06/2020)
Ingredient focus. Olive Squalane.⁠ ⁠ This is an emollient - it softens the skin - derived from olive oil. It is similar to squalene, which occurs naturally in the sebum produced by the sebaceous glands in our skin. It is very light, it has great spreading properties and it's quickly absorbed by the skin leaving no oily residue.⁠ ⁠ We love olive squalane and you can find it in all our products!
Ingredient focus. Olive Squalane.⁠ ⁠ This is an emollient - it softens the skin - derived from olive oil. It is similar to squalene, which occurs naturally in the sebum produced by the sebaceous glands in our skin. It is very light, it has great spreading properties and it's quickly absorbed by the skin leaving no oily residue.⁠ ⁠ We love olive squalane and you can find it in all our products!
Have you tried our 16-Oil Replenisher? It contains a unique, synergistic blend of 16 organic, precious oils. It absorbs immediately and leaves your skin feeling replenished, exquisitely soft and nourished:⁠ ⁠ Watermelon, Jojoba, Buriti, Marula, Moringa, Argan, Rice Bran, Olive Squalane, Sweet Almond, Apricot Kernel, Baobab, Pumpkin Seed, Sunflower, Acai Berry, Juniper Berry and Grapefruit.⁠ ⁠ Follow the link in our bio to order yours today!
Have you tried our 16-Oil Replenisher? It contains a unique, synergistic blend of 16 organic, precious oils. It absorbs immediately and leaves your skin feeling replenished, exquisitely soft and nourished:⁠ ⁠ Watermelon, Jojoba, Buriti, Marula, Moringa, Argan, Rice Bran, Olive Squalane, Sweet Almond, Apricot Kernel, Baobab, Pumpkin Seed, Sunflower, Acai Berry, Juniper Berry and Grapefruit.⁠ ⁠ Follow the link in our bio to order yours today!
Ingredient focus. Argan oil. ⁠ ⁠ Cold pressed from the kernels of the tree Argania Spinosa, it is traditionally used to nourish dry skin, protect and impart shine to the hair, improve the appearance of oily facial skin, restore the barrier function, maintain the water-holding capacity of the skin and improve elasticity. ⁠ ⁠ It is rich but easily absorbed and it is high in vitamin E (natural anti-oxidant), oleic acid, and linoleic acid. Our argan oil is ethically sourced from Morocco where harvesting is strictly controlled to ensure sustainability.⁠ ⁠ Find it in our 16-Oil Replenisher. Follow our link in bio to order yours today!⁠ ⁠
Ingredient focus. Argan oil. ⁠ ⁠ Cold pressed from the kernels of the tree Argania Spinosa, it is traditionally used to nourish dry skin, protect and impart shine to the hair, improve the appearance of oily facial skin, restore the barrier function, maintain the water-holding capacity of the skin and improve elasticity. ⁠ ⁠ It is rich but easily absorbed and it is high in vitamin E (natural anti-oxidant), oleic acid, and linoleic acid. Our argan oil is ethically sourced from Morocco where harvesting is strictly controlled to ensure sustainability.⁠ ⁠ Find it in our 16-Oil Replenisher. Follow our link in bio to order yours today!⁠ ⁠
A little reminder and for all our new followers:⁠ ⁠ We don’t use the word ‘natural’ to refer to our products. Here’s why:⁠ ⁠ Natural doesn’t mean safer. Natural doesn’t mean better or more effective. It certainly can but it’s not always the case. Also, natural is a vague, subjective term. What does natural mean anyway? Arsenic is natural. Lead is natural. Water? Of course! It can also kill you if you drink enough in one go. And believe us, water is a chemical too (let’s get that out of the way before we dig deeper). ⁠ ⁠ From nature, surely but how? It will mean one thing to you and possibly something different to your next door neighbour because there is no consensus on what a natural cosmetic ingredient or product is and, to add to the confusion, different certification bodies apply different criteria.⁠ ⁠ Does unprocessed mean natural? There are more than 25,000 cosmetic ingredients and almost all of them require some level of processing in order to be viable to be included in a cosmetic formulation. E.g hydrolysis, fermentation, fat-splitting of vegetable oils to produce glycerin, etc. Cold-pressed plant oils and butters are as natural as it gets because no chemical reactions are involved but for certain products those alone are not enough to deliver a specific skin-feel, type of product or even results.⁠ ⁠ (post continues in comments. See below) ⤵️
A little reminder and for all our new followers:⁠ ⁠ We don’t use the word ‘natural’ to refer to our products. Here’s why:⁠ ⁠ Natural doesn’t mean safer. Natural doesn’t mean better or more effective. It certainly can but it’s not always the case. Also, natural is a vague, subjective term. What does natural mean anyway? Arsenic is natural. Lead is natural. Water? Of course! It can also kill you if you drink enough in one go. And believe us, water is a chemical too (let’s get that out of the way before we dig deeper). ⁠ ⁠ From nature, surely but how? It will mean one thing to you and possibly something different to your next door neighbour because there is no consensus on what a natural cosmetic ingredient or product is and, to add to the confusion, different certification bodies apply different criteria.⁠ ⁠ Does unprocessed mean natural? There are more than 25,000 cosmetic ingredients and almost all of them require some level of processing in order to be viable to be included in a cosmetic formulation. E.g hydrolysis, fermentation, fat-splitting of vegetable oils to produce glycerin, etc. Cold-pressed plant oils and butters are as natural as it gets because no chemical reactions are involved but for certain products those alone are not enough to deliver a specific skin-feel, type of product or even results.⁠ ⁠ (post continues in comments. See below) ⤵️